What’s new at MSL

With a legacy spanning over 50 years, we understand better than anyone else how influence works. Check out our progressive views and agency news.

Social Media Week - Eri Blog _Spotlight Image.jpg

Defining Success in the Next Era of Social Media: Insights from AdWeek Social Media Week

Adweek’s Social Media Week is a premier event that brings together marketers, creators and industry leaders to explore the latest trends, technologies and strategies shaping the future of social media, branding and digital storytelling.

PRWeek Crisis Comms Conference 2025: The Only Constant in Life is Change

Being prepared for a crisis – and knowing how to respond before, during and after one – is critical to the value we bring clients as comms professionals – especially during a time when it seems the only constant in life is change.

Nicole Messier - Website Spotlight Crop.jpg

Nicole Messier Named Managing Director of MSL U.S. Corporate Reputation Practice

Nicole Messier joins MSL U.S. as Managing Director of our U.S. Corporate Reputation practice. She brings a wealth of experience in strategic communications from previous agency and corporate roles.

Defining Success in the Next Era of Social Media: Insights from AdWeek Social Media Week

Adweek’s Social Media Week is a premier event that brings together marketers, creators and industry leaders to explore the latest trends, technologies and strategies shaping the future of social media, branding and digital storytelling.
Continue Reading
PRWeek Crisis Comms Conference 2025: The Only Constant in Life is Change

Being prepared for a crisis – and knowing how to respond before, during and after one – is critical to the value we bring clients as comms professionals – especially during a time when it seems the only constant in life is change.
Continue Reading
Nicole Messier Named Managing Director of MSL U.S. Corporate Reputation Practice

Nicole Messier joins MSL U.S. as Managing Director of our U.S. Corporate Reputation practice. She brings a wealth of experience in strategic communications from previous agency and corporate roles.
Continue Reading

Filter all news

06.18.24

MSL Named a Finalist for 22 Cannes Lions

Out of 26,753 entries to the Cannes Lions International Festival of Creativity this year, MSL is proud to claim a finalist spot alongside the best work in the industry, with 22 shortlisted campaigns across the globe.

03.28.24

Ad Age Gen Z Summit: The Path to Connecting with One of Marketers’ Most Critical, and Mercurial, Groups

Gen Z is notorious for the skepticism with which they treat brand overtures and campaigns. By learning what they value and what they see as honest and engaging, companies can pass their test. MSL attended Ad Age's Gen Z Summit and is sharing some core ways brands can do just that.

03.21.24

Publicis Groupe UK Appoints Rebecca Grant to Dual Role as CEO of UK Influence Practice and Chief Client Officer for EMEA Influence Practice

Rebecca Grant has been appointed as CEO of Publicis Groupe UK’s influence practice and chief client officer for the company’s Influence practice across EMEA, in a newly created combined role.

03.20.24

MSL U.S. Appoints Pescatore to Lead Health Practice

MSL U.S. has elevated Bailey Pescatore to Managing Director of its Health practice. In this role, she will drive growth across the pharma, devices, hospitals and consumer health brand sectors while building new and innovative solutions for healthcare communications.

03.01.24

Optimum Selects Publicis O1 As Agency of Record

O1 to Handle National, Regional and Local Creative, Media, PR and Production for Optimum with a Focus on Driving Brand Awareness and Consideration Among Consumers

02.26.24

MSL and Clients Lead Nominations at the 2024 Innovation SABRE Awards

Celebrating innovation and excellence in content creation, data and analytics and other digital and creative work, MSL and its clients lead in Innovation SABRE Awards nominations, with 21 shortlisted campaigns.

What can we do for you?

With offices in over 40 countries and 2,000 employees globally,
we're ready to help with whatever you need.

Reach out the team