An award-winning global public relations firm focused on building influence to deliver meaningful impact on business and the world.
Who we are


Who we are
We are strategists, storytellers and creators.
We are a global collective of modern communicators who are building the brands and leaders of tomorrow. Our business is making our clients – of all shapes and sizes – more influential. And our passion is shaping and evolving – with every step we take – the public relations industry and what we can accomplish.
Where We Are
Where We Are
40 countries. 100 offices. 2,000 employees.
We love being in the right place at the right time and with our network of offices and partners across the globe there isn’t a market we don’t understand and communicate in. Given the importance of deep local insights and stakeholder relationships, we operate a bit differently than other global PR agencies: with CEOs at the country level vs one global figurehead, we build for excellence in market with as much priority as we ensure integration, sophistication and innovation across the world.
Audacious? Maybe. Best-in-class? Always.
Meet our leadership teamSkye Lambley
Group Managing Director
skye.lambley@herdmsl.com.au
MSL Bangkok
Star Reachers Group Co., Ltd. 2nd, 3rd and 6th Fl ., Sindhorn Tower 1 , 130 132 Wireless Road, Kwaeng Lumpini , Khet Pathumwan , 10330 , Bangkok, Thailand
Contact usVorasit Turongsomboon
Head of PR Business Unit
vorasit.turongsomboon@mslgroup.com
Liza Zhang
Managing Director
liza.zhang@mslgroup.com
MSL China
MSL China 7F, One Bravo ,1 Jinsui Road, ZhuJiang New Town, Tianhe District, 510623, Guangzhou, China
Contact usLiza Zhang
Managing Director
liza.zhang@mslgroup.com
MSL China
MSL China 23F, Henderson 688, No.688 West Nanjing Road, 200041, Shanghai, China
Contact usLiza Zhang
Managing Director
liza.zhang@mslgroup.com
Miuson Chi
General Manager
miuson.chi@mslgroup.com
Rio Chen
General Manager
rio.chen@mslgroup.com
MSL India
12th Floor, Sun Square Near Regenta Hotel, Off C G Road Ahmedabad 300009, Ahmedabad, Gujarat, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
Shankara Narayana Building, 560001, S.N.Towers, Craig Park Layout, Ashok Nagar, 560001, Bengaluru, Karnataka, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
1st floor, Rayana Square, 269 TT Krishnamachari Rd, behind studio cell, Alwarpet Chennai, 600018, Chennai, Tamil Nadu, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
211, Okhla Phase III Okhla Industrial Area New Delhi, 110020, New Delhi, Delhi, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
Oyster Complex Greenlands Road, Somajiguda, Begumpet Hyderabad, 500016, Hyderabad, Telangana, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
Anandlok Building 4th floor, Block - A, 227 A J Chandra Bose Rd, Kolkata, 700020, Kolkata, West Bengal, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
95, Urmi Estate, 14th Floor, Tower A Ganpatrao Kadam Marg Lower Parel Mumbai - 400013 Near Railway Station, Opposite Peninsula Business Park, Mumbai, Maharashtra, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
2nd Floor, Nucleus Mall Opposite Commissioner's Office 1 Church Road Pune 411001, Pune, Maharashtra, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL Indonesia
MSL Indonesia Noble House, 15th Floor, Jln. Dr. Ide Anak Agung Gde Agung Kav. E4.2 No.2, 12950, Jakarta, Indonesia
Contact usShailesh Iyer
Chief Strategy Officer
shailesh.iyer@publicisgroupe.com
Kiminori Takeuchi
General Manager
kiminori.takeuchi@mslgroup.com
Umesh Nair
Managing Partner
umesh.nair@mslgroup.com
Jessica Allison
General Manager
jess.allison@herdmsl.co.nz
MSL Philippines
24th Floor, Tower 1, The Enterprise Center Building, Ayala Avenue, 1227, Makati City, Philippines
Contact usCarol Battad
PR Director
carol.battad@mslgroup.com
MSL Singapore
16 Collyer Quay, #03-00 Income at Raffles, 049318, Raffles Place, Singapore
Contact usJoanna Ong
Managing Director
joanna.ong@mslgroup.com
MSL Korea
East Wing 3rd FL. Signature Towers, 100 Cheonggyecheon-ro, Jung-gu, 04542, Seoul, Korea
Contact usSoyoung Lee
General Manager, MSL Korea
soyoung.lee@mslgroup.com
Nadiya DeLanerolle
Associate Director
nadiya.delanerolle@mslgroup.com
MSL Vietnam
Hanoi City, Prime Centre, 7th Floor, 53 Quang Trung, Hai Ba Trung District, Hoàn Kiếm, Hà Nội, Vietnam
Contact usTo Linh Lan
Hanoi Business Lead
lan.to@mslgroup.com
MSL Vietnam
VN Ho Chi Minh City E.town Central, 11 Doan Van Bo, District 4 (Level 7), Ho Chi Minh, Vietnam
Contact usTo Linh Lan
Hanoi Business Lead
lan.to@mslgroup.com
Jessica Savage
CEO, Canada
jessica.savage@northstrategic.com
Nadia Beale
President, MSL Canada
nadia.beale@mslgroup.com
MSL Canada
MSL Canada and North Strategic Suite 500 358 Rue Beaubien Ouest Montreal, QC H2V 4S6, Montreal, Quebec, Canada
Visit WebsiteJessica Savage
CEO, Canada
jessica.savage@northstrategic.com
Nadia Beale
President, MSL Canada
nadia.beale@mslgroup.com
MSL Canada
Suite 201 445 King Street West Toronto, ON M5V 1K4, Toronto, Ontario, Canada
Visit WebsiteJessica Savage
CEO, Canada
jessica.savage@northstrategic.com
Nadia Beale
President, MSL Canada
nadia.beale@mslgroup.com
Iva Grigorova
Director PR Business
iva.grigorova@mslgroup.com
Radek Vítek
Head of Brand Reputation
radek.vitek@mslgroup.com
Wigan Salazar
CEO, MSL Germany
wigan.salazar@mslgroup.com
Sebastian Nikoloff
Director
sebastian.nikoloff@mslgroup.com
Wigan Salazar
CEO, MSL Germany
wigan.salazar@mslgroup.com
Julia Reisch
Director
julia.reisch@mslgroup.com
Wigan Salazar
CEO, MSL Germany
wigan.salazar@mslgroup.com
Hans Burmeister
Creative Director
hans.burmeister@mslgroup.com
Wigan Salazar
CEO, MSL Germany
wigan.salazar@mslgroup.com
Henrik Heins
Director
henrik.heins@mslgroup.com
Alexis Mylonas
Brand Lead
alexis.mylonas@mslgroup.com
Angelina Desilla
Chief Brand Officer, Comms Brands
angelina.desilla@publicisgroupe.com
Daniela Canegallo
MSL Italy CEO
daniela.canegallo@mslgroup.com
Daniela Canegallo
MSL Italy CEO
daniela.canegallo@mslgroup.com
Brego Keller
COO
brego.keller@publicisgroupe.com
Rolf Aaneland
Managing Director
rolf.aaneland@mslgroup.com
Sebastian Stępak
CEO, MSL Central and Eastern Europe
sebastian.stepak@mslgroup.com
Oana Bulexa
Managing Director, MSL Romania
oana.bulexa@thepractice.ro
Iris Mäkitalo
Digital PR & Communications Manager
iris.makitalo@publicisgroupe.com
Chris McCafferty
CEO, MSL U.K.
chris.mccafferty@mslgroup.com
Lucila Rossi
New Business and Marketing Manager
lucila.rossi@mslgroup.com
Olena Sukhanova
Managing Director
olena.sukhanova@mslgroup.com
Publicis Consultants
MSL France, Publicis Consultants 30-34 Rue de Chemin Vert 75011, Paris, France
Visit WebsiteAlexandra Laferrière
President of Publicis Consultants, France
alexandra.laferriere@publicisconsultants.com
Lauren Unger
Business Development
lauren.unger@mslgroup.com
Ajit Ramaswami
CEO, MSL ME
ajit.ramaswami@mslgroup.com
Farah El Beaini
PR & Communication Manager
farah.elbeaini@mslgroup.com
MacLean Brodie
CEO, MSL Middle East
maclean.brodie@mslgroup.com
MacLean Brodie
CEO, MSL Middle East
maclean.brodie@mslgroup.com
Hassan Ghaylani
PR General Manager
hassan.ghalayini@mslgroup.com
MSL Middle East
7th Floor, Al Faisaliah Tower, Olaya Riyadh, Kingdom of Saudi Arabia P.O. Box 295797, Riyadh, KSA
Contact usHassan Ghaylani
PR General Manager
hassan.ghalayini@mslgroup.com
MSL South Africa
5th Floor, Harrington House, 50 Harrington Street, 8001, Cape Town, South Africa
Contact usSamantha Presbury
Managing Director
samantha.presbury@mslgroup.com
MSL South Africa
Building 1, Silver Stream Business Park, 10 Muswell Road, Bryanston, 2191, Johannesburg, South Africa
Contact usSamantha Presbury
Managing Director
samantha.presbury@mslgroup.com
MSL Latin America
MSL Andreoli - Brazil Av. Ibirapuera, 2332 – 14o Andar – Torre 1 – Moema, São Paulo, Brazil
Visit WebsitePaulo Andreoli
CEO and Chairman LATAM
paulo.andreoli@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Skye Lambley
Group Managing Director
skye.lambley@herdmsl.com.au
MSL Bangkok
Star Reachers Group Co., Ltd. 2nd, 3rd and 6th Fl ., Sindhorn Tower 1 , 130 132 Wireless Road, Kwaeng Lumpini , Khet Pathumwan , 10330 , Bangkok, Thailand
Contact usVorasit Turongsomboon
Head of PR Business Unit
vorasit.turongsomboon@mslgroup.com
Liza Zhang
Managing Director
liza.zhang@mslgroup.com
MSL China
MSL China 7F, One Bravo ,1 Jinsui Road, ZhuJiang New Town, Tianhe District, 510623, Guangzhou, China
Contact usLiza Zhang
Managing Director
liza.zhang@mslgroup.com
MSL China
MSL China 23F, Henderson 688, No.688 West Nanjing Road, 200041, Shanghai, China
Contact usLiza Zhang
Managing Director
liza.zhang@mslgroup.com
Miuson Chi
General Manager
miuson.chi@mslgroup.com
Rio Chen
General Manager
rio.chen@mslgroup.com
MSL India
12th Floor, Sun Square Near Regenta Hotel, Off C G Road Ahmedabad 300009, Ahmedabad, Gujarat, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
Shankara Narayana Building, 560001, S.N.Towers, Craig Park Layout, Ashok Nagar, 560001, Bengaluru, Karnataka, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
1st floor, Rayana Square, 269 TT Krishnamachari Rd, behind studio cell, Alwarpet Chennai, 600018, Chennai, Tamil Nadu, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
211, Okhla Phase III Okhla Industrial Area New Delhi, 110020, New Delhi, Delhi, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
Oyster Complex Greenlands Road, Somajiguda, Begumpet Hyderabad, 500016, Hyderabad, Telangana, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
Anandlok Building 4th floor, Block - A, 227 A J Chandra Bose Rd, Kolkata, 700020, Kolkata, West Bengal, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
95, Urmi Estate, 14th Floor, Tower A Ganpatrao Kadam Marg Lower Parel Mumbai - 400013 Near Railway Station, Opposite Peninsula Business Park, Mumbai, Maharashtra, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL India
2nd Floor, Nucleus Mall Opposite Commissioner's Office 1 Church Road Pune 411001, Pune, Maharashtra, India
Visit WebsiteAmit Misra
CEO, MSL South Asia and South East Asia
amit.misra@mslgroup.com
MSL Indonesia
MSL Indonesia Noble House, 15th Floor, Jln. Dr. Ide Anak Agung Gde Agung Kav. E4.2 No.2, 12950, Jakarta, Indonesia
Contact usShailesh Iyer
Chief Strategy Officer
shailesh.iyer@publicisgroupe.com
Kiminori Takeuchi
General Manager
kiminori.takeuchi@mslgroup.com
Umesh Nair
Managing Partner
umesh.nair@mslgroup.com
Jessica Allison
General Manager
jess.allison@herdmsl.co.nz
MSL Philippines
24th Floor, Tower 1, The Enterprise Center Building, Ayala Avenue, 1227, Makati City, Philippines
Contact usCarol Battad
PR Director
carol.battad@mslgroup.com
MSL Singapore
16 Collyer Quay, #03-00 Income at Raffles, 049318, Raffles Place, Singapore
Contact usJoanna Ong
Managing Director
joanna.ong@mslgroup.com
MSL Korea
East Wing 3rd FL. Signature Towers, 100 Cheonggyecheon-ro, Jung-gu, 04542, Seoul, Korea
Contact usSoyoung Lee
General Manager, MSL Korea
soyoung.lee@mslgroup.com
Nadiya DeLanerolle
Associate Director
nadiya.delanerolle@mslgroup.com
MSL Vietnam
Hanoi City, Prime Centre, 7th Floor, 53 Quang Trung, Hai Ba Trung District, Hoàn Kiếm, Hà Nội, Vietnam
Contact usTo Linh Lan
Hanoi Business Lead
lan.to@mslgroup.com
MSL Vietnam
VN Ho Chi Minh City E.town Central, 11 Doan Van Bo, District 4 (Level 7), Ho Chi Minh, Vietnam
Contact usTo Linh Lan
Hanoi Business Lead
lan.to@mslgroup.com
Jessica Savage
CEO, Canada
jessica.savage@northstrategic.com
Nadia Beale
President, MSL Canada
nadia.beale@mslgroup.com
MSL Canada
MSL Canada and North Strategic Suite 500 358 Rue Beaubien Ouest Montreal, QC H2V 4S6, Montreal, Quebec, Canada
Visit WebsiteJessica Savage
CEO, Canada
jessica.savage@northstrategic.com
Nadia Beale
President, MSL Canada
nadia.beale@mslgroup.com
MSL Canada
Suite 201 445 King Street West Toronto, ON M5V 1K4, Toronto, Ontario, Canada
Visit WebsiteJessica Savage
CEO, Canada
jessica.savage@northstrategic.com
Nadia Beale
President, MSL Canada
nadia.beale@mslgroup.com
Iva Grigorova
Director PR Business
iva.grigorova@mslgroup.com
Radek Vítek
Head of Brand Reputation
radek.vitek@mslgroup.com
Wigan Salazar
CEO, MSL Germany
wigan.salazar@mslgroup.com
Sebastian Nikoloff
Director
sebastian.nikoloff@mslgroup.com
Wigan Salazar
CEO, MSL Germany
wigan.salazar@mslgroup.com
Julia Reisch
Director
julia.reisch@mslgroup.com
Wigan Salazar
CEO, MSL Germany
wigan.salazar@mslgroup.com
Hans Burmeister
Creative Director
hans.burmeister@mslgroup.com
Wigan Salazar
CEO, MSL Germany
wigan.salazar@mslgroup.com
Henrik Heins
Director
henrik.heins@mslgroup.com
Alexis Mylonas
Brand Lead
alexis.mylonas@mslgroup.com
Angelina Desilla
Chief Brand Officer, Comms Brands
angelina.desilla@publicisgroupe.com
Daniela Canegallo
MSL Italy CEO
daniela.canegallo@mslgroup.com
Daniela Canegallo
MSL Italy CEO
daniela.canegallo@mslgroup.com
Brego Keller
COO
brego.keller@publicisgroupe.com
Rolf Aaneland
Managing Director
rolf.aaneland@mslgroup.com
Sebastian Stępak
CEO, MSL Central and Eastern Europe
sebastian.stepak@mslgroup.com
Oana Bulexa
Managing Director, MSL Romania
oana.bulexa@thepractice.ro
Iris Mäkitalo
Digital PR & Communications Manager
iris.makitalo@publicisgroupe.com
Chris McCafferty
CEO, MSL U.K.
chris.mccafferty@mslgroup.com
Lucila Rossi
New Business and Marketing Manager
lucila.rossi@mslgroup.com
Olena Sukhanova
Managing Director
olena.sukhanova@mslgroup.com
Publicis Consultants
MSL France, Publicis Consultants 30-34 Rue de Chemin Vert 75011, Paris, France
Visit WebsiteAlexandra Laferrière
President of Publicis Consultants, France
alexandra.laferriere@publicisconsultants.com
Lauren Unger
Business Development
lauren.unger@mslgroup.com
Ajit Ramaswami
CEO, MSL ME
ajit.ramaswami@mslgroup.com
Farah El Beaini
PR & Communication Manager
farah.elbeaini@mslgroup.com
MacLean Brodie
CEO, MSL Middle East
maclean.brodie@mslgroup.com
MacLean Brodie
CEO, MSL Middle East
maclean.brodie@mslgroup.com
Hassan Ghaylani
PR General Manager
hassan.ghalayini@mslgroup.com
MSL Middle East
7th Floor, Al Faisaliah Tower, Olaya Riyadh, Kingdom of Saudi Arabia P.O. Box 295797, Riyadh, KSA
Contact usHassan Ghaylani
PR General Manager
hassan.ghalayini@mslgroup.com
MSL South Africa
5th Floor, Harrington House, 50 Harrington Street, 8001, Cape Town, South Africa
Contact usSamantha Presbury
Managing Director
samantha.presbury@mslgroup.com
MSL South Africa
Building 1, Silver Stream Business Park, 10 Muswell Road, Bryanston, 2191, Johannesburg, South Africa
Contact usSamantha Presbury
Managing Director
samantha.presbury@mslgroup.com
MSL Latin America
MSL Andreoli - Brazil Av. Ibirapuera, 2332 – 14o Andar – Torre 1 – Moema, São Paulo, Brazil
Visit WebsitePaulo Andreoli
CEO and Chairman LATAM
paulo.andreoli@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
Diana Littman
CEO, MSL U.S.
diana.littman@mslgroup.com
What's new at MSL
View all news
New MSL Data Identifies Specific Barriers to Entry and Success for Diverse Creators
The agency also announced two new actions, including providing transparency into its own practices
Continue Reading
Meta launches Twitter alternative app, “Threads”
Last week all across the planet pinged to life with a notification about Threads. No, I don't mean the apocalyptic British movie from the 80s, but Meta's new Twitter competitor, Threads.
Continue Reading
MacLean Brodie appointed as new CEO of MSL Middle East
Publicis Groupe Middle East today announced the appointment of MacLean Brodie as Chief Executive Officer of MSL Middle East.
Continue Reading
Herd MSL is proud to announce the launch of Born Blak
Born Blak is a program that aims to increase representation and create opportunities for First Nations content creators, who have been underrepresented in Australian marketing and communications for far too long.
Continue Reading
Jessica Allison joins Herd MSL New Zealand as General Manager
Jessica Allison has been appointed General Manager of Herd MSL New Zealand as the agency bolsters its capabilities across consumer and corporate communications.
Continue Reading
-
New MSL Data Identifies Specific Barriers to Entry and Success for Diverse Creators
The agency also announced two new actions, including providing transparency into its own practices
Continue Reading -
Meta launches Twitter alternative app, “Threads”
Last week all across the planet pinged to life with a notification about Threads. No, I don't mean the apocalyptic British movie from the 80s, but Meta's new Twitter competitor, Threads.
Continue Reading -
MacLean Brodie appointed as new CEO of MSL Middle East
Publicis Groupe Middle East today announced the appointment of MacLean Brodie as Chief Executive Officer of MSL Middle East.
Continue Reading -
Herd MSL is proud to announce the launch of Born Blak
Born Blak is a program that aims to increase representation and create opportunities for First Nations content creators, who have been underrepresented in Australian marketing and communications for far too long.
Continue Reading -
Jessica Allison joins Herd MSL New Zealand as General Manager
Jessica Allison has been appointed General Manager of Herd MSL New Zealand as the agency bolsters its capabilities across consumer and corporate communications.
Continue Reading
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We are committed to building an agency that reflects the world and nurtures the next generation of talent.
We are proud of the company we keep, partnering with some of the most influential and impactful brands in the world.