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What’s new at MSL

With a legacy spanning over 50 years, we understand better than anyone else how influence works. Check out our progressive views and agency news.

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Defining Success in the Next Era of Social Media: Insights from AdWeek Social Media Week

Adweek’s Social Media Week is a premier event that brings together marketers, creators and industry leaders to explore the latest trends, technologies and strategies shaping the future of social media, branding and digital storytelling.

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PRWeek Crisis Comms Conference 2025: The Only Constant in Life is Change

Being prepared for a crisis – and knowing how to respond before, during and after one – is critical to the value we bring clients as comms professionals – especially during a time when it seems the only constant in life is change.

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Nicole Messier Named Managing Director of MSL U.S. Corporate Reputation Practice

Nicole Messier joins MSL U.S. as Managing Director of our U.S. Corporate Reputation practice. She brings a wealth of experience in strategic communications from previous agency and corporate roles.

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  • Social Media Week - Eri Blog _Spotlight Image.jpg

    Defining Success in the Next Era of Social Media: Insights from AdWeek Social Media Week

    Adweek’s Social Media Week is a premier event that brings together marketers, creators and industry leaders to explore the latest trends, technologies and strategies shaping the future of social media, branding and digital storytelling.

    Continue Reading
  • crisis-comms_spotlight.jpg

    PRWeek Crisis Comms Conference 2025: The Only Constant in Life is Change

    Being prepared for a crisis – and knowing how to respond before, during and after one – is critical to the value we bring clients as comms professionals – especially during a time when it seems the only constant in life is change.

    Continue Reading
  • Nicole Messier - Website Spotlight Crop.jpg

    Nicole Messier Named Managing Director of MSL U.S. Corporate Reputation Practice

    Nicole Messier joins MSL U.S. as Managing Director of our U.S. Corporate Reputation practice. She brings a wealth of experience in strategic communications from previous agency and corporate roles.

    Continue Reading

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03.22.23

MSL Takes Home 8 Innovation SABRE Awards and Shortlists for Best in Show

MSL celebrates 8 wins at the 2023 PRovoke Media Innovation SABRE Awards and is shortlisted for the Best in Show Platinum SABRE Award

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03.16.23

MSL and Buffalo Wild Wings Win Best in Influencer Impact at 2023 PRWeek U.S. Awards

At the 2023 PRWeek U.S. Awards, MSL and Buffalo Wild Wings won Best in Influencer Impact for the NIL Overtime Deal campaign – along with an honorable mention in Best Brand Film for the Arby's x Pusha T Fish Diss campaign.

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01.16.23

MSL Unveils 28-month Listening Analysis Around Influencer Marketing and Pay Equity

While there is sustained conversation, advocacy (versus action) prevails

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12.21.22

MSL U.S. Launches 2023 Graduate Fellowship

The program is specifically designed to be a summer of learning through hands on client opportunities, exposure to the people and the strategy that move our business forward, and the chance to become a permanent part of the MSL Family.

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09.06.22

MSL U.S. Appoints Stephanie DeViteri to Lead Health Practice

DeViteri will drive growth for the practice with a focus on the pharma, devices, hospitals and consumer health brand sectors.

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08.04.22

MSL U.S. Bolsters Specialty Offerings With Five Senior Hires to Lead Key Growth Areas

MSL U.S. announced today expanded leadership responsible for building integrated capabilities that are critical to its clients in market growth and impact.

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