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With a legacy spanning over 50 years, we understand better than anyone else how influence works. Check out our progressive views and agency news.

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An action-packed two days at PRovoke’s 2024 Global Summit: AI, politics and more

PRovoke Media's Global Summit last month addressed critical issues facing PR and communications pros such as AI, the intersection of business and politics and building corporate resilience through reputation, with an array of impressive speakers.

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Climate Week 2024: A peek into the premier event for sustainability

During Climate Week, the MSL U.S. Sustainability and Social Impact team attended events focused on climate action under the theme "It's Time." Read their key learnings from the week here.

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PR Embraces Generative AI, but the Real Transformation Is Yet To Come

MSL U.S. Chief Digital Innovation Officer Rob Davis recently attended Haymarket’s AI Deciphered event in New York City and here are his key takeaways on how the PR and comms industry is approaching the latest in AI.

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  • PRovoke Global - Website Spotlight Crop.jpg

    An action-packed two days at PRovoke’s 2024 Global Summit: AI, politics and more

    PRovoke Media's Global Summit last month addressed critical issues facing PR and communications pros such as AI, the intersection of business and politics and building corporate resilience through reputation, with an array of impressive speakers.

    Continue Reading
  • Website Spotlight Crop - Climate Week.jpg

    Climate Week 2024: A peek into the premier event for sustainability

    During Climate Week, the MSL U.S. Sustainability and Social Impact team attended events focused on climate action under the theme "It's Time." Read their key learnings from the week here.

    Continue Reading
  • Website Spotlight Crop.jpg

    PR Embraces Generative AI, but the Real Transformation Is Yet To Come

    MSL U.S. Chief Digital Innovation Officer Rob Davis recently attended Haymarket’s AI Deciphered event in New York City and here are his key takeaways on how the PR and comms industry is approaching the latest in AI.

    Continue Reading

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03.20.24

MSL U.S. Appoints Pescatore to Lead Health Practice

MSL U.S. has elevated Bailey Pescatore to Managing Director of its Health practice. In this role, she will drive growth across the pharma, devices, hospitals and consumer health brand sectors while building new and innovative solutions for healthcare communications.

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03.01.24

Optimum Selects Publicis O1 As Agency of Record

O1 to Handle National, Regional and Local Creative, Media, PR and Production for Optimum with a Focus on Driving Brand Awareness and Consideration Among Consumers

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02.26.24

MSL and Clients Lead Nominations at the 2024 Innovation SABRE Awards

Celebrating innovation and excellence in content creation, data and analytics and other digital and creative work, MSL and its clients lead in Innovation SABRE Awards nominations, with 21 shortlisted campaigns.

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02.13.24

Inspiring Breakthrough Ideas: Most Contagious 2024

The Most Contagious Conference is an industry-leading creative conference, highlighting industry-shaping trends, strategies behind some of the world’s best campaigns and perspectives from global leaders and innovators. Here are our takeaways.

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02.01.24

The PR Council Elects MSL U.S. CEO Diana Littman as 2024 Chair of Its Board of Directors

The PR Council has elected MSL U.S. CEO Diana Littman as its 2024 Chair of the Board of Directors.

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01.18.24

Publicis Groupe Singapore Acquires AKA Asia

Publicis Groupe Singapore announced the acquisition of AKA Asia, one of Singapore's leading, award-winning integrated communications agencies.

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