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With a legacy spanning over 50 years, we understand better than anyone else how influence works. Check out our progressive views and agency news.

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Moving Steadily in a Changing World: Community Unlocks Impact at Climate Week NYC 2025

At Climate Week NYC 2025, the MSL U.S. Sustainability & Social Impact team joined the global climate conversation under the theme “Power On”—a rallying cry for real-world solutions and collective action.

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Reflections from the 10th Annual ColorComm Conference

ColorComm's 10th annual conference was a powerful reminder that breaking new ground starts with honest conversations, bold thinking and a community committed to driving real change.

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Defining Success in the Next Era of Social Media: Insights from Adweek Social Media Week

Adweek’s Social Media Week is a premier event that brings together marketers, creators and industry leaders to explore the latest trends, technologies and strategies shaping the future of social media, branding and digital storytelling.

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  • Website Blog Post_Spotlight Image.png

    Moving Steadily in a Changing World: Community Unlocks Impact at Climate Week NYC 2025

    At Climate Week NYC 2025, the MSL U.S. Sustainability & Social Impact team joined the global climate conversation under the theme “Power On”—a rallying cry for real-world solutions and collective action.

    Continue Reading
  • 2025 ColorComm - Website Template_Spotlight Image.png

    Reflections from the 10th Annual ColorComm Conference

    ColorComm's 10th annual conference was a powerful reminder that breaking new ground starts with honest conversations, bold thinking and a community committed to driving real change.

    Continue Reading
  • Social Media Week - Eri Blog _Spotlight Image.jpg

    Defining Success in the Next Era of Social Media: Insights from Adweek Social Media Week

    Adweek’s Social Media Week is a premier event that brings together marketers, creators and industry leaders to explore the latest trends, technologies and strategies shaping the future of social media, branding and digital storytelling.

    Continue Reading

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03.20.24

MSL U.S. Appoints Pescatore to Lead Health Practice

MSL U.S. has elevated Bailey Pescatore to Managing Director of its Health practice. In this role, she will drive growth across the pharma, devices, hospitals and consumer health brand sectors while building new and innovative solutions for healthcare communications.

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03.01.24

Optimum Selects Publicis O1 As Agency of Record

O1 to Handle National, Regional and Local Creative, Media, PR and Production for Optimum with a Focus on Driving Brand Awareness and Consideration Among Consumers

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02.26.24

MSL and Clients Lead Nominations at the 2024 Innovation SABRE Awards

Celebrating innovation and excellence in content creation, data and analytics and other digital and creative work, MSL and its clients lead in Innovation SABRE Awards nominations, with 21 shortlisted campaigns.

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02.13.24

Inspiring Breakthrough Ideas: Most Contagious 2024

The Most Contagious Conference is an industry-leading creative conference, highlighting industry-shaping trends, strategies behind some of the world’s best campaigns and perspectives from global leaders and innovators. Here are our takeaways.

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02.01.24

The PR Council Elects MSL U.S. CEO Diana Littman as 2024 Chair of Its Board of Directors

The PR Council has elected MSL U.S. CEO Diana Littman as its 2024 Chair of the Board of Directors.

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01.18.24

Publicis Groupe Singapore Acquires AKA Asia

Publicis Groupe Singapore announced the acquisition of AKA Asia, one of Singapore's leading, award-winning integrated communications agencies.

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