Social Media
As consumers increasingly turn to the social web to share their passions and causes, praise or criticize brands, and seek out reviews and recommendations, the imperative for brands to listen to, participate in and host online conversations has never been stronger.
At MSLGROUP's 'Social Hive', we help global brands create strategic programs to distil actionable insights from social web chatter, strengthen enterprise capabilities to participate in the conversation economy, build long-term relationships with key influencers, and host communities to organize and energize brand evangelists.
Our Work
Alpenliebe's Kindness Movement
How does one create a social heartbeat, and touch the lives of millions in a crowded world?
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Amstel Light
How the brand shared one beer with 115 million people....
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Au Bon Pain
Introducing a top fast-food chain from the U.S. to India's growing middle class
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Ebay India
Helping ebay India Win with CRM - a 'Bees' award winner in 2012
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The e-G8 Forum, Paris 2011
Producing an historical, world-first event - with just eight weeks' notice
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Hong Kong Tourism Board
An award-winning campaign to attract young Taiwanese tourists to Hong Kong, that increased traveller numbers by over 12% year on year.
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Maurices
Recognizing the unique opportunity to engage target audiences when they are making purchasing decisions, Maurices aimed to build a mobile community and drive sales through mobile technology.
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Singapore Tourism Board
An award-winning digital and social media strategy to support the Singapore Tourism Board in its re-brand
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The Job Roast
One in four young Swedes were out of work, yet it was a non-issue in the eyes of politicians and the media.
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The Musee D'Orsay
Paris's iconic Musée d'Orsay - home to one of the largest collections of Impressionist and Post-Impressionist art in the world - was to relaunch with a totally 'new look'.
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www.mijnpensioenoverzicht.nl
An award-winning campaign to drive awareness of a new website that works out how much Dutch citizens have earned towards their pensions.
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Latest News and Insights
- News
- Apr 02 2013
Key Contacts
- Stephanie Agresta
- Global Director, Social Media and Digital
- New York, North America
- Gaurav Mishra
- VP Insights, Innovation and Social, MSLGROUP Asia
- Shanghai, India
- Stanislas Magniant
- European Digital Practice Leader, MSLGROUP
- Paris, France
Latest tweet
- 03:13PM
- Thu 23 May 2013
Is the mediatization of government agencies the cause of food scares? Mojtaba @jkl_group shares his insights: http://t.co/EOLoACVg9R #crisis