The "talent agenda" - attracting, motivating, developing, rewarding, mobilising your employees - has risen to a top 3 board level priority*. Our Brand & Talent practice helps clients get the most from their investment in getting better people to contribute more to their business for longer. From employer branding and EVP development, to recruitment marketing, to employee engagement, we find innovative and impactful ways to manage your reputation as an employer before, during and after people's association with you.
Our approaches span the full range of on and offline ways to engage people in understanding and delivering the brand experience you promise, and engaging potential and existing employees in your talent acquisition and talent management efforts to improve personal and business performance.
* Economist Intelligence Unit Companies at a Crossroads Report 2010.
In this latest episode of BT’s Values programme we collected a series of stories and ideas that illustrate how a single person can make a difference.
A new brand, for a new global law firm born out of a significant merger.
How do you celebrate your 50th anniversary in a way that will motivate your 28,000 employees worldwide?
The business needed a new Employer Brand across Europe - and subsequently beyond - as well as new internal and external people communications systems and materials.