News
Olivier Fleurot Joins Burson and Chadlington to Headline ICCO Summit
BARCELONA, 5th July 2011 - ICCO's 2011 Summit (29th and 30th of September in Sintra, Portugal) brings the very best speakers from the PR consultancy establishment together with representatives from the next generation of industry leaders to explore the theme "PR Takes the Lead: The Industry in 2020".
Legendary industry figures including Harold Burson, Lord Chadlington, Prema Sagar, Mark Adams, Olivier Fleurot, Jean-Leopold Schuybroek and Paul Holmes will be joined on the summit platform by new-generation leaders Rob Flaherty, Stephen Waddington, Carl Fredrik Sammeli and Christina Forsgård, to name a few.
Senior management from independent agencies, multi-national consultancies and networks will all benefit from a programme that covers everything from the 'Evolution of PR to 2020' (including views from Asia, the United States and Europe), through 'PR in the C-Suite' and 'the future of the independent agency' to practical workshops on increasing margins, winning the battle for talent and integrating social media into campaigns.
Commenting on the ICCO Summit 2011, Richard Houghton, ICCO President said; "If you only go to one industry event this year, it should be the ICCO 2011 Summit. We've united the most influential and compelling speakers from across the consultancy sector in Europe, Asia, the US and Australia to provide real insights into the important trends in our sector and practical guidance on how to navigate them. Combine this with Global SABRE Awards, and you have a must-attend event."
The programme is designed to stimulate dialogue and create highly interactive sessions, which include both plenary discussions and break-out groups.
SABRE Awards
In addition to offering an appealing breadth of content and contributions from high-profile PR figures, the Summit programme also includes the first-ever Global SABRE Awards dinner, in cooperation with The Holmes Group. Moreover, a select number of individuals will be inducted into the prestigious ICCO Hall of Fame, honouring exceptional track records in leadership and contribution to the development of PR consultancy internationally.
Online registration is available at www.iccosummit.org. Participants are encouraged to book early as space is limited.